Comments on: Yes, I'm trying to be sticky

By: BOTNS Books Podcast #61: Big Ideas | Books on the Nightstand

BOTNS Books Podcast #61: Big Ideas | Books on the Nightstand — Wed, 20 Jan 2010 02:02:15 +0000

[...] “Big Idea” book that came out a few years ago is Made to Stick (which Ann wrote about here). The authors of that book have a new one out called Switch, and it’s about the difficulty [...]

By: Ann Handley

Ann Handley — Tue, 19 Aug 2008 14:34:03 +0000

This is a great book — agreed. We had Chip Heath keynote our Chicago marketing event last year (at MarketingProfs) and he was smart, funny, articulate.. which gave the book more resonance for me (and, I’m guessing, many of us in the room).

By: Ann Handley

Ann Handley — Tue, 19 Aug 2008 14:34:00 +0000

By: Susan

Susan — Fri, 15 Aug 2008 01:37:23 +0000

I already own it, now I just have to pick it up and read it!

Thanks for the push.

By: Susan

Susan — Fri, 15 Aug 2008 01:37:00 +0000

I already own it, now I just have to pick it up and read it!

Thanks for the push.

By: Rebecca @ Readerville

Rebecca @ Readerville — Tue, 12 Aug 2008 20:08:10 +0000

Sounds like one that could be useful for me at work (since I’m constantly trying to convince people of the various books they need to read) and as a blogger…I don’t generally read from this genre, though I do love Malcolm Gladwell and Freakonomics , but I may have to give this one a shot.

By: Rebecca @ Readerville

Rebecca @ Readerville — Tue, 12 Aug 2008 20:08:00 +0000

By: Marmite and Tea

Marmite and Tea — Tue, 12 Aug 2008 04:25:06 +0000

Sounds like a really interesting read, thanks for recommending it.

By: Marmite and Tea

Marmite and Tea — Tue, 12 Aug 2008 04:25:00 +0000

Sounds like a really interesting read, thanks for recommending it.

By: ann

ann — Mon, 11 Aug 2008 18:28:45 +0000

Don – thanks! Hope you like it — please come back and let everyone know what you think once you’ve read it.

Trish — Thank you so much for adding us to your blogroll. I’m honored. I love your idea of “energy” reads — that sums it up perfectly! (concreteness from political candidates — what a concept!)